Getting Patients involved in Clinical Trials: MediciGlobal Will Develop Booklet for Major Pharmaceutical Company

The assignment builds on MediciGlobal’s nearly 20 year experience of bringing clinical trials to patients

King of Prussia, PA, August, 2009 – A major pharmaceutical company has retained MediciGlobal, a leading specialty patient recruitment-retention firm for clinical trials, to help get the word out to patients about clinical trials.

The brochure is, aimed at educating patients about clinical trials. The brochure reflects the company’s corporate goal for simplifying health information for the public. Health literacy is extremely important when communicating about clinical research. “We have to make the research process easier to understand” says a company executive who is spearheading the project with MediciGlobal. .According to the company spokesperson, the company plans to use the brochure to inform patients about the clinical trial process at the time they are seeking to make an informed decision. MediciGlobal is designing the brochure with language that is easy for patients to understand.

“Our goal is to create a brochure that is visually appealing and relevant to target patient populations that are the focus of this company’s R&D process,” says Lindsey Lewis, MediciGlobal’s PR Coordinator.

MediciGlobal was assigned the project based on the company’s nearly 20 years of experience recruiting patients for clinical research studies, a history of successful collaboration between the two organizations and MediciGlobal’s award winning in-house design team.

“Creating materials that are simple and easy to understand is what we do well,” said Liz Moench, CEO of MediciGlobal.  “We’re excited to work with this company on creating a brochure that will take the company’s patient recruitment efforts into the next decade.”

###

About MediciGlobal
MediciGlobal is in the business of making a meaningful difference to patient health—by identifying and engaging patients for clinical trials, and by building deep and lasting connections with our many stakeholders. Our clinical trial recruitment practices are guided by global standards and by our concern for the lives of the patients who put their trust in us. We’re also making certain that those who participate in these trials fully understand what clinical trial participation means, and that their participation is guarded by strict privacy policies. MediciGlobal meets BBB OnLine® and WBENC accreditation standards and is certified as a Safe Harbor company. Visit www.mediciglobal.com and follow the company on Facebook at www.facebook.com/MediciGlobal. www.mediciglobal.com

For further information contact:
Alicia Carango
+1 484-674-6855
acarango@MediciGlobal.com